Prosperity can be achieved by many means: hard work, smart money management or killer advertising. The list goes on. But there’s one prosperity-producing subject that rarely gets enough press. And that’s the subject of . . . Speed. How fast your company ships...
What is the unique appeal of Trader Joe’s? How did they rise to be among the top three grocery stores in surveys of nearly 13,000 customers? Of the best grocery stores ranked in 2017 on attributes like best value, fastest service and cleanliness by Market Force...
In India’s far north, a story emerges, one of a personal quest, ambition minus arrogance, unlimited energy, life-giving water, and a will to make the world a better place, soundly and economically. The unpredictable and cynical age in which we live requires a new...
A company in Atlanta of 14 employees took a good idea—a platform for managing thousands of buses—and integrated it (knowingly or otherwise) with two of the most fundamental laws governing any organization. The result: a booming and viable company that not only...
Old Spice, the brand once associated with sea captains and early Americana, completely rebranded their products in 2008 and have been successfully expanding their line ever since. How they reinvented the brand and continue to appeal to the younger generation is a...
A little ice-cream company went from ten employees to nearly $50 million in revenue and changed an industry in the process. Fundamental to their growth: understanding their core “public.” The history of public relations (PR) and marketing is strewn with monumental...
Sears, once king of retailers, is now a cash-starved shell whose future is in doubt. Sears was once one of the biggest names in American retail. Today it’s barely hanging on. As shoppers abandon the chain, more and more locations are closing. While Sears Holdings ran...
From Thomas Edison’s 1877 machine that played back on a rotating cylinder to 167 million vinyl LPs sold in 1985, vinyl’s warm yet crisp analog sound was a casualty in the digital eclipse of the compact disc, downloading and streaming.1 In his essay of August 30, 1965,...
From ancient warfare to maverick retail, the idea of a “hat” integrated with near-obsessive efficiency has been a crucible for productivity and has changed society itself. In his essay of July 1, 1965, titled “HATS, THE REASON FOR,” L. Ron Hubbard defined the...
Whether you’re playing the same three chords or are a seasoned virtuoso, if you’re a musician, chances are you have strong, even fanatical opinions about your gear. One Chicago company was listening. In his article of 19 March 1982, “EXECUTIVE SUCCESS,” L. Ron Hubbard...
The journey of Edward Marc Chocolatier is one of teamwork, ingenuity, adaptability and, above all, family. Towering over the corporate landscape are monolithic corporations—perceived sometimes as omnipresent, omnipotent and ominous. There’s absolutely nothing wrong...
We live in what has been termed the friction-free economy—where labor, information and money move around easily, cheaply and almost instantly. Overhead is at its lowest. Uber is the world’s largest car service but doesn’t own cars. Facebook is now a monolith of news...